A little bit of history
It is impossible to determine precisely where and when the first merchant came up to hang a sign outside the shop. The sign described what the shop sells. Surely this happened several thousand years ago as it is known that there were traders in the Stone Age. And the origin of the High Culture, which is calculated to have started from Mesopotamia 3500 BCE, associates substantially with the development of commerce. So somewhere it happened: a potter made a sign with an image of a pot and hung it on the street side wall where passers-by could see it. And so all who needed pots knew where to come to buy those.
A few thousand years ago is a long way to this day but the situation is still the same: on one hand, the merchant and the merchant’s business, on the other hand, a customer who would like to buy merchant’s products. It is good for both that they meet. Fortunately, with the development of civilisation they can be helped with other means than just a sign of clay.
And now, to this day
At the Oikian Solutions our starting point was to think of you, the merchant. You who have a local brick and mortar business. Whether it is in the basement of a city centre apartment building or at a major shopping centre, your situation is the same: around your store there are customers who would like to buy your products or services. You just need to let them know where to find you and what you can offer to them.
What elements consist your products? What are you competing with besides your products? Our answer: you are competing with good personal service and with the fact that you are just in the right place at the right time. Right where customers are. So the solution that will bring you two together is constructed from the same building blocks : time, place, personal service.
Once a customer is moving around and has a intention to buy something, they are almost at your store. Your job is to tell them where to come at this moment.
Oikian has developed a tool, which is a direct channel from you to the customer ‘s pocket. The information about your company and your offers fly to their personal phone when they are close to your store. They immediately see where they should go and what they get from there .
You do not need to understand the technology behind our solution. You make your advert more easily than the ancient potter created an image of a pot to the sign. We at the Oikian Solutions take care of the rest – and your customers will always be aware of you.
We have developed a mobile marketing software platform that can benefit shopping centres, restaurant and retail chains, event organisers and software developers. Our software works on all mobile platforms and we can provide you the software that serves your customers exactly in the right way. The technology we use is based on a patented platform solution. It takes advantage of the mobile device location data and targets marketing in almost scientific precision exactly to the right person, at the right time and in the right place.
Mobile marketing is growing much faster than any other marketing channel. Your customers have already realised this and they expect even better mobile services – right when they are on the move and when they want to find a product that they are looking for. They want to find you.
The company was founded in 2011 and is headquartered in Oulu, Finland. The main market of company’s business, which is based on the patented mobile marketing platform, is currently in the UK where multi-channel marketing is growing faster than in any other European country.
Sales (Finland) +358 50 4634633
Headquarters (Finland) +358 40 5013804
Board of Directors
Kai Öistämö, Chairman of the Board
Kai Öistämö has an extensive career in international technology development. He joined Nokia in 1991 and has been responsible for many mobile phone business units throughout his entire employment period. In 2005-2014, he was a member of the Nokia Group Executive Board. In addition, he works in Sanoma Corporation’s Board of Directors, as the Chairman of the Board of the University of Tampere, and as the Chairman of the Board of Tekes. Mr. Öistämö is a Doctor of Technology.
Mikko Lietsalmi, CEO and co-founder
Mikko Lietsalmi has worked in the technology and software development for over 20 years. He was responsible for Nokia’s software strategy and has worked in international software development environment throughout his career. He is the author of nearly 100 international patents related to mobile technologies. Mr. Lietsalmi has studied both software and business development in the Oulu Business College and in the University of Oulu.
Pasi Pikkarainen, COO and co-founder
Pasi Pikkarainen is an experienced director of product development and an agile expert. During his 20+ years career he has been responsible for managing international software development units and challenging product development projects in Elektrobit and Nokia. Currently his special passion is with the mobile Internet business challenges. Mr. Pikkarainen has a degree in Master of Science, Computer Science.
Sami Halonen, CTO and co-founder
Sami Halonen has been involved in challenging software development projects since the early 1990’s. His responsibilities with Nokia were large international software development units and his success led him to be amongst Nokia’s top tenth leaders. He is expert in agile development and he is a mobile development visionary. Mr. Halonen’s education is the Master of Science, Information Processing Science.
Petri Rinne, partner and advisor
Petri Rinne has over 25 years of sales and business development experience in various positions. During this time he has worked as a country manager for several software companies. Currently Mr. Rinne is an advisor to several technology companies and he is also a member of the Finnish Business Angel network.
Financial Statements in Finnish can be downloaded here: